Lev-On, Azi, and Steinfeld, Nili. 2014. Managers and members in online communities of practice: What are they talking about? In Proceedings of the 15th Annual International Conference on Digital Government Research, pp. 118-123. New York: ACM.
Online communities of practice are becoming important organizational arenas. Much literature about online communities describes them as environments based on user-generated content. This article shifts the focus from community members to the managers, demonstrates their central role in creating content and promoting discussions, and distinguishes between managers and members by asking: Who posts more? What themes do the posts of managers and members focus on? Who is more and who is less critical of the communities and practice? Who shares more of their personal experience? And finally, Who asks questions and who provides answers?